"Gold is often misunderstood. It is not a speculative asset designed to deliver rapid gains, nor is it something to chase on short-term price movements. Its role is far more straightforward, it's about wealth preservation."
"Gold has historically served as a store of value, a hedge against currency debasement and a form of protection during periods of financial instability. It also sits outside the banking system, offering a level of independence that many investors increasingly like."
"Buying gold can mean very different things and investors today are faced with a range of options, including physical coins, physical bars, gold-backed ETFs, digital gold platforms and mining shares. These are not interchangeable."
Gold purchases surged by 142% in 2025, reflecting a shift towards tangible assets amid inflation and market uncertainty. Investors are drawn to physical gold for its simplicity and independence from the banking system. Gold serves as a store of value and a hedge against currency debasement, rather than a speculative asset. Buyers must understand their motivations and the types of gold available, including coins, bars, ETFs, and mining shares, to make informed decisions.
Read at London Business News | Londonlovesbusiness.com
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