"In January 2024, Google will update the Cryptocurrencies and related products policy to clarify the scope and requirements for the advertisement of Cryptocurrency Coin Trusts," according to the update. "Beginning January 29th, 2024, advertisers offering Cryptocurrency Coin Trust targeting the United States may advertise those products and services when they meet the following requirements and are certified by Google."
Google went on to define the newly-approved ad collateral as "financial products that allow investors to trade shares in trusts holding large pools of digital currency."
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