True adoption of blockchain technologies should come from on-chain usage, not just ownership. Combining Web2 and Web3 strengths addresses hurdles like wallet creation and gas fee payments.
Fast-growing blockchain ecosystems are integrating Web2 and Web3 to create a user-friendly onboarding experience with the benefits of sovereign ownership.
Coinbase's Base platform bridges centralized exchange users to Web3 by simplifying fiat on and off ramps, introducing UI improvements, and abstracting gas payments for a better user experience.
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