
"A new survey conducted jointly by the National Cryptocurrency Association (NCA) and PayPal reveals that nearly 4 in 10 U.S. merchants (39%) now accept digital assets at checkout, with overwhelming consensus that crypto payments will become a standard option within the next five years. The survey, which polled 619 payment decision-makers across retail, e-commerce, hospitality, luxury goods, and digital gaming sectors, highlights customer demand as the primary driver of adoption."
""What we're seeing both in this data and in conversations with our customers is that crypto payments are moving beyond experimentation and into everyday commerce," said May Zabaneh, Vice President and General Manager of Crypto at PayPal. "Adoption is being driven by customer demand for faster, more flexible ways to pay - and once businesses start accepting crypto, they see real value.""
Nearly 4 in 10 U.S. merchants (39%) accept digital assets at checkout, and most expect crypto payments to become a standard option within five years. 619 payment decision-makers across retail, e-commerce, hospitality, luxury goods, and digital gaming were polled. Customer demand is the primary driver: 88% of merchants receive inquiries about paying with cryptocurrency, and 69% receive such requests at least monthly. For adopters, crypto accounts for about 26% of sales and roughly 72% report transaction growth year-over-year. Adoption is strongest among large enterprises (50% for firms earning over $500 million) while Millennials (77%) and Gen Z (73%) show high interest. Seamless crypto integration can attract customers and improve cash flow.
Read at Bitcoin Magazine
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