Name-brand seasonings often cost more than store-brand versions, which can come from the same suppliers. Buying generic spices does not compromise taste or quality, as many consumers cannot distinguish between branded and generic products in blind taste tests. The perception of superiority in name-brand spices is largely based on marketing rather than actual product differences. Consumers are increasingly moving towards generic brands for greater value, with affordable options found at various retailers, including ethnic markets and discount stores like Dollar Tree.
Consumer taste tests have shown that most people can't reliably tell the difference between branded and generic products when they don't see the label, suggesting the 'premium' feel is more perception than reality.
Spices are one of the simplest pantry items to buy generic without losing out on taste or quality.
Those familiar jars with polished labels might seem like a safe bet, but they often cost more than the store-brand version.
For seasonings, buy from places you trust. You can find affordable spices everywhere - from online retailers like Amazon and ethnic markets to discount spots like Dollar Tree.
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