"The grocery store came first, before the house, the husband, the baby. When the chef and cookbook author Alison Roman closed on the building that would become First Bloom, her debut retail venture, in the Catskills town of Bloomville, New York, it was a local pizza parlor. The store's opening, in 2023, marked a moment when Romanwho chronicles her life and cooking for a million-odd followers across Instagram, YouTube, and Substackneeded something for herself."
"The boundaries between Roman's personal and professional lives, which had always been a bit porous as she came of age online, blurred further. She decided to take a step back. She started house hunting on Zillow and, in the middle of the pandemic, saw one of her favorite restaurants listedthe perfect place to open the grocery store of which she had always dreamed."
Alison Roman closed on a former pizza parlor in Bloomville, New York, and opened First Bloom grocery in 2023. She has a large online following across Instagram, YouTube, and Substack. Roman began as a line chef and gained prominence developing recipes for Bon Appetit and writing for the New York Times. Her books Dining In and Nothing Fancy became pandemic cooking bibles, with recipes like caramelized shallot pasta and anchovy butter chicken widely shared. The blending of personal and professional life prompted her to step back, buy and renovate a Catskills property, and live above the grocery with her husband and newborn son.
Read at www.elledecor.com
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