The author's experience at a dive bar reveals generational contrasts, particularly in drinking habits and behaviors. The rise of BuzzBallz, a single-serve cocktail brand launched in 2009, mirrors these changes as it appeals to younger drinkers. With various flavors and a 13.5% ABV, these beverages provide a convenient option for those seeking something quick and fun. The article discusses the cultural implications of such products, indicating a shift in how younger generations approach alcohol consumption compared to previous ones.
the first time in quite a while that I'd left a house party to Go On Somewhere Else, and when I arrived at 3am, I noticed that all the other customers were so young.
BuzzBallz have picked up pace with gen Z... designed specifically for those among them who actually enjoy drinking. BuzzBallz come in 200ml measures, and are all at 13.5% ABV.
The company was founded in 2009 by one Merrilee Kick⦠a teacher who wanted the welly of a cocktail but without the fragility, or ceremony, of drinking it from a cocktail glass.
I've written before about the tinnification of booze, and its implications for the drinking habits of the younger generation, but these ones are designed specifically for those among them who actually enjoy drinking.
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