The New York Cocktail Company (NYCC), founded in 2024, offers ready-to-drink cocktails, collaborating with renowned mixologists like Jeff Bell from PDT. Their Old Fashioned showcases premium ingredients that enhance its flavor profile, including unique additions like sherry and apricot liqueur. Leme, a co-founder, notes the pandemic prompted a desire for consumers to enjoy the bar experience at home, leading to innovative cocktail packs from celebrated establishments. Despite the competition in New York's cocktail scene, NYCC aims to elevate the tabletop cocktail experience with its artisanal approach to classic drinks.
"During COVID, the city's world-class bars wanted customers to be able to recreate that iconic New York bar experience wherever they were... those packs were no longer available."
"The idea here is that NYCC is utilizing premium ingredients, sourced from the likes of Mancino Vermouth, Su Casa Mezcal, and Milam & Greene whiskey distillery."
"This isn't just the classic 2 ounces of whiskey, simple syrup and bitters recipe... you'll find hints of sherry, honey and apricot liqueur."
"I think we're the cocktail capital of the world... bars that revolutionized the cocktail scene, such as Rainbow Room, Pegu Club, and Flatiron Lounge."
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