Volkswagen has long faced challenges in the American automotive market, unable to align its products with consumer preferences. The ID. Buzz, an electric vehicle, exemplifies this issue, as it has not garnered sufficient interest despite its charm. Priced around $70,000 with a driving range of only 234 miles, it has seen low sales, delivering just 1,900 units in the first quarter of the year. Additionally, the model has been subject to a stop-sale order, highlighting ongoing concerns about its market viability.
Volkswagen's struggles with the American market have persisted for years, with a notable decline in command of the market share since the days of the original air-cooled Beetle.
The ID. Buzz has not resonated with American consumers, mainly due to pricing and limited driving range, leading to disappointing sales figures.
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