"Before Elon Musk, most electric vehicles seemed less like an alternative to gasoline than an argument in its favor. The sad state of affairs for EVs for many years was that they were slow, impractical, and largely enticing only if you lived with copious guilt over your carbon emissions. Then Tesla came out with the Tesla Model S. The speedy, high-tech sedan didn't just leave other EVs in the dust; it could compete with the likes of BMW and Mercedes-Benz."
"Now the Model S is going away. During Tesla's earnings call yesterday, Musk announced that his company will soon stop manufacturing the car that launched his empire. "That is slightly sad," he acknowledged on the call. In a sense, it was inevitable. Tech products get killed off all the time to make way for something better; Apple no longer sells the iPhone 4. Indeed, the Tesla Model S has become irrelevant and overpriced compared with the company's newer cars."
The Tesla Model S transformed perceptions of electric vehicles by delivering luxury, speed, and range competitive with BMW and Mercedes-Benz. The Model S demonstrated that EVs could be desirable and practical for ordinary drivers, and Musk highlighted its capability with a coast-to-coast drive. Tesla now plans to cease production of the Model S and the less popular Model X. Nearly all global sales now come from the more affordable Model Y and Model 3, and the Model S has become relatively irrelevant and overpriced compared with newer Tesla models. The company frames the discontinuation as part of a retreat from the car business.
Read at The Atlantic
Unable to calculate read time
Collection
[
|
...
]