McLaren unveiled a heritage-inspired livery for its Project: Endurance Le Mans Hypercar, combining McLaren Orange, a deep Texas-flag blue central stripe, a white star, and Johnny Rutherford’s winning number 3 alongside Speedy Kiwi and Speedmark logos. The design references Rutherford’s 1974 Indianapolis 500 triumph while projecting a modern competitive intent. Project: Endurance signals McLaren’s full return to top-tier endurance racing and pairs factory engineering with customer ownership. Buyers receive hypercars plus access to engineers, team personnel, and a driving curriculum. Owners will train with professional drivers, learn pit operations, and receive comprehensive engineering support for an immersive endurance-racing experience.
The new look nods directly to Johnny Rutherford's 1974 Indianapolis 500 victory, which delivered McLaren its first Triple Crown win. Bathed in McLaren Orange and sliced down the middle with a deep blue stripe inspired by the Texas flag, the livery feels both celebratory and unapologetically proud. Up top, a lone white star tips its hat to Rutherford's nickname, "Lone Star JR", while his winning race number, 3, sits comfortably alongside the iconic Speedy Kiwi and Speedmark logos.
First teased at the 24 Hours of Le Mans, Project: Endurance represents McLaren's full re-entry into the top tier of endurance racing. But this isn't just about track dominance. The program has been carefully designed to blur the line between customer ownership and factory involvement. Buyers don't just get a hypercar with serious credentials - they're also invited behind the curtain of development, with access to engineers, team personnel, and a driving curriculum that spans some of the world's most legendary tracks.
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