"I was very humbled when we took apart the first Model 3 Tesla and started to take apart the Chinese vehicles. When we took them apart, it was shocking what we found,"
"I knew it was going to be brutal business-wise. My ethos is, take on the hardest problems as fast as you can and sometimes do it in public because you'll solve them quicker that way,"
""existential threat""
""far superior""
Ford discovered through teardowns that Tesla and Chinese electric vehicles exhibited superior design and efficiency compared with its own EVs. The Mustang Mach-E contained roughly 1.6 kilometers more electrical wiring than Tesla's sedan, increasing weight and production cost. The teardown results led to the 2022 launch of Model e, a dedicated EV division, which recorded more than $5 billion in losses in 2024 and faces similar projected losses. Ford moved to adopt leaner designs, modernize software systems, and accelerate EV production while signaling concern about Chinese makers' competitive threat.
Read at TESLARATI
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