"Created by designers Chris Min and Hyunbeen Kye for Hyundai's 2025 Stellar Restomod Competition, the Hyundai Second Star transforms the iconic Stellar into a contemporary vision. Instead of simply reviving retro charm, the project is anchored in storytelling-imagining the journey of a family leader who once depended on the original model and is now stepping into a new chapter of life."
"In the concept stage, we developed our storytelling around the persona of the 'head of the household', who was once closely associated with the original Stellar. They were figures who protected and led their families at the center of domestic life. Today, as they enter midlife, they are beginning the second chapter of their journey. Based on this user context, we sought to reintroduce Stellar as a 'Second Car for the Second Act of Life.'"
Designers Chris Min and Hyunbeen Kye created the Hyundai Second Star for Hyundai's 2025 Stellar Restomod Competition as a contemporary reimagining of the original Stellar. The concept centers on storytelling and a persona of the 'head of the household' who relied on the original model and now enters midlife. The project reframes the car as a 'Second Car for the Second Act of Life' and uses the phrase 'Your Second Star' to position the vehicle as a lifestyle partner that links past and present while accompanying future journeys. The team completed the concept in a three-week project and emphasized analog design methods without using AI.
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