Nissan and Honda, as competitors in the automotive industry, are exploring a merger to leverage combined resources and better compete against large EV manufacturers like Tesla.
With Nissan's stock rising by 22% in reaction to merger talks, it highlights investor optimism about the consolidation's potential to enhance competitiveness in the faltering market.
Honda and Nissan had previously collaborated on EV battery development, indicating an existing relationship that could facilitate the merger discussion amid shared challenges in the EV market.
Nissan's CEO, Makoto Uchida, noted, 'There are limits if we are to do that alone,' reflecting the urgency for collaboration to regain market position.
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