This year, BYD has reached several milestones in Thailand, including the inauguration of a manufacturing facility, enhancing their commitment to the Thai market through the introduction of the DENZA brand.
Liu Xueliang, BYD's General Manager of Asia-Pacific Automotive Sales Division, emphasized that DENZA's combination of luxury and sustainable technology is expected to appeal greatly to Thai consumers.
The Denza D9 starts at about $59,345 for the Premium variant and $80,118 for the Performance AWD variant, making it a significant investment for Thai consumers.
Thailand's luxury car market is projected to generate $494 million in revenue this year and is anticipated to grow at an annual rate of 2.07% through 2029.
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