The ACSI Automobile Study 2025 ranks car brands based on a survey of 9,949 U.S. consumers. Ram and Chrysler ranked lowest among mass-market and luxury brands, with scores of 69. Subaru topped the mass-market segment with a score of 85, while Lexus led the luxury category at 87. Sales for Ram increased 5% and Chrysler by 2%, despite ongoing quality problems. Satisfaction metrics included performance, app quality, safety, comfort, gas mileage, technology, and retail prices. Stellantis faces challenges due to delayed product launches affecting driver satisfaction.
The ACSI Automobile Study 2025 showed that the worst brands were Ram and Chrysler, both owned by Stellantis, with scores of 69 each.
The major factors influencing satisfaction were driving performance, app quality, safety, comfort, gas mileage, technology, and retail pricing.
The top-ranked mass-market brand was Subaru with a score of 85, while Lexus led the luxury category with 87.
Researchers noted that Stellantis nameplates were struggling with lower driver satisfaction due to delayed product launches from 2024.
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