At the District Cannabis grow facility in Hagerstown, Maryland, NPR's science correspondent Pien Huang explores the evolving scents of cannabis. The traditional skunky odor is being replaced by strains engineered to evoke more desirable aromas, such as lavender, citrus, and cookies. This trend reflects changing consumer preferences in the cannabis market, indicating a shift toward more fragrant and palatable options. As growers innovate, they are not only altering the sensory experience of cannabis, but also addressing the broader conversations surrounding cannabis safety and consumer appeal.
The unique smell of cannabis, traditionally skunky, is being diversified as growers breed strains that now emit aromas resembling lavender, citrus, and cookies.
District Cannabis is at the forefront of changing consumer preferences by introducing new cannabis strains that emphasize pleasant, sweet fragrances rather than the classic skunky odor.
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