"There was no kind of intention behind creating this kind of cannabis brand or this intersection of cannabis and Judaism. It was a way of connecting to my Judaism in a little bit of a different way, said Cohen. Judaism gets thrown upon you when you're young, as does all religion, and people want to find their own identity within the religion as they grow up and different life experiences mold them."
"What we've tapped into with Tokin' Jew is like being able to really find your way in the religion through a different lens, which is through comedy and through culture, and then, obviously, with cannabis as well. I think a lot of this comes from a happy accident in the beginning and turned into, Whoa, there's actually something here.' A lot of it came from the audience, said Kraim."
"Tokin' Jew has since grown into a full-scale cannabis brand, with products leaning into Jewish culture. Among their products, you can find a Menorah Bong, pipes shaped like pickles and dreidels, a joint scroller, and themed grinders. You can also find a selection of edibles called Tokin' Chews. As the Jewish community gears up for the high holidays of Rosh Hashanah and Yom Kippur, Tokin' Jew has launched new products to celebrate, including their High Honey, a THC-infused honey and a"
Founders Will Cohen and Ben Kraim launched Tokin' Jew in Brooklyn in 2020 as a meme account on Instagram. The page evolved unexpectedly into a cannabis community that blends Jewish identity, comedy, culture, and cannabis. The brand began with the J Menorah, a nine-joint holder, and expanded into full-scale products that lean into Jewish themes. Offerings include a Menorah Bong, pipes shaped like pickles and dreidels, a joint scroller, themed grinders, and Tokin' Chews edibles. New seasonal items target Jewish high holidays, including a THC-infused High Honey. Audience response played a central role in growth.
Read at www.amny.com
Unable to calculate read time
Collection
[
|
...
]