Peloton is undergoing a significant rebrand, dumping its identity as a seller of luxury exercise bikes and equipment for one of health technology for all."We're shifting perceptions from in-home to everywhere, fitness enthusiasts to people at all levels, exclusivity to inclusivity across all Peloton members present and future," chief marketing officer Leslie Berland said in a written statement Tuesday.
[
add
]
[
|
|
...
]