"Cecil said all the time, 'We got to be for the people, feet in the street,' and so what we did was we launched an ambassador program to bring those feet in the street and bring our walk-in center out into the community."
"Yes, we're out there cleaning the neighborhood - almost as an excuse to be there and to build the trust and to engage with folks. Our ultimate goal is to create a relationship so we can get them to trust us so that we can bring them into services."
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