In California, income levels significantly exceed the national average, affecting consumer spending patterns. With household incomes in the Bay Area, Los Angeles, and San Diego averaging between $122,832 to $154,992 annually versus $97,911 nationally, families allocate a higher percentage of income to housing, which consumes 37%-38% of total expenses compared to the national average of 33%. Fascinatingly, while food spending remains steady, the diverging costs of dining out reveal variances in lifestyle and geographical consumer habits across the state.
The report reveals that California's high earnings facilitate increased spending, with average annual expenses significantly higher than the national average, reflecting diverse consumer behavior.
Households in California devote a substantial portion of income to housing—38% in the Bay Area and San Diego, compared to the national average of 33%.
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