Citations in Microsoft Clarity is available for tracking how content from a domain is referenced in AI-generated answers. The Citation dashboard measures citation activity only and does not track traditional search rankings, impressions, or click-through rates. Citation counts reflect how often a page is referenced rather than its ranking or prominence within an AI-generated answer. The dashboard shows total page citations, share of authority compared with other cited domains, and AI referral traffic as the share of sessions originating from AI assistants. It also lists the queries used by AI systems to retrieve and evaluate content, plus a page-level view of which URLs were cited.
"With this release, Citations in Microsoft Clarity moves into general availability with those refinements incorporated into the product. The core goal remains unchanged: helping site owners better understand how their content participates in AI-generated experiences and how that visibility evolves over time."
"Citation counts reflect how often a page was referenced, not its ranking or prominence within an AI-generated answer. The Citation dashboard tracks citation activity in AI-generated answers only. It does not measure traditional search rankings, impressions, or click-through rates."
"Page citations: The total number of times pages from your domain were referenced in AI-generated answers during the selected time period, including multiple citations within the same answer. Share of authority: A competitive view showing the percentage of total citations attributed to your domain compared to other cited domains within the same set of queries where your domain appeared."
"AI referral traffic: The percentage of sessions on your site originating from AI assistants during the selected time period, calculated as AI-referred sessions divided by total sessions. Queries: The queries used by AI systems to retrieve and evaluate your content before generating an answer, helping you understand how AI systems interpret user intent and connect it to your content."
Read at Search Engine Roundtable
Unable to calculate read time
Collection
[
|
...
]