The Apprentice 2025 begins with Lord Sugar seeking a candidate for a £250,000 investment and mentorship, alongside advisors Baroness Karren Brady and Tim Campbell MBE. Eighteen contestants are competing for this opportunity, including several candidates from London. Each contestant showcases a unique business model, including Amber-Rose, who effectively utilized social media to grow her convenience store, and Anisa, whose pizza company holds significant potential. Emma aims to innovate coffee culture for fitness enthusiasts, illustrating the diverse business ideas presented in this year's competition.
We were a new business that no one knew existed and we were keen to get ourselves out there but had no budget for marketing. By growing my personal brand from point zero alongside the business' social media, Oree Mart hit 470,000 organic followers and 300M+ views.
I'm driven, ambitious, and determined to carve my own path. My business is small now but has immense potential, with a unique concept that's already proven its appeal.
My business plan sets out to redefine coffee culture for the next generation, blending functional health with takeaway coffee. As a coffee and fitness-obsessed GenZ, the most apparent gap in the market to me is the integration of these two lifestyles.
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