Etam harnesses the power of data by teaming up with Snowflake for AI and cloud-driven transformation
Briefly

"Even though Etam was really advanced in terms of digital transformation, it was a bit late compared to the market [when it comes to] data. So when I took this position, I saw something that was really great: All the businesses had lots of use cases."
"This still-family-owned and independently operated business is keen not just to survive, but also thrive. Loyalty will be key, making CRM and data-driven efforts critical to Etam's business strategy today and tomorrow."
"Demonstrating expertise and innovation remains important today and is one of the nine pillars Etam retains at its core. Many industry-leading developments have come since..."
Read at Cloud Pro
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