AI is only as smart as the data you feed it | MarTech
Briefly

Join Matt Zeiger, VP of technology at Adlucent, in his informative SMX Next session as he unveils how to use first-party data to create predictive models. Discover how activating these models on Google Ads campaigns can lead to unparalleled performance outcomes.
After watching the session, you'll be well-equipped to navigate the complexities of AI-driven marketing and leverage predictive analytics for unparalleled success.
Read at MarTech
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