Was Super Bowl 60 an economic boon for the Bay Area?

"Across the Bay Area, the Super Bowl at Levi's Stadium in Santa Clara is estimated to have pumped hundreds of millions of dollars into the region's economy, as thousands of visitors booked hotel rooms, shopped at local stores and dined at bars and restaurants. While some experts cast doubt on the eye-popping dollar estimate, officials have touted the big game as a clear boon for the region."

"York's figures come from a 2024 report commissioned by the Bay Area Host Committee, a nonprofit that helped bring the Super Bowl to Santa Clara. The report, conducted by Boston Consulting Group, projected the Super Bowl would provide a boost of between $370 million and $630 million to the region, along with $16 million in tax revenue for local governments."

Crowds packed bars in downtown San Jose before Super Bowl 60, with one pub reporting business up 250% over normal. The Super Bowl at Levi's Stadium is estimated to have pumped hundreds of millions into the Bay Area as visitors booked hotel rooms, shopped and dined. Organizers cited about $500 million in impact, over 100,000 room nights, nearly $10 million donated to communities, and a Boston Consulting Group report projecting $370–$630 million boost and $16 million in tax revenue. Critics say such estimates are often inflated and may ignore revenue that flows to national chains and local negative effects.

Read at www.mercurynews.com