The role of discount rate in Net Present Value analysis - London Business News | Londonlovesbusiness.com
Briefly

The discount rate, a critical element in Net Present Value (NPV) analysis, represents the expected rate of return on investment. It serves as an investor's minimum hurdle, allowing future cash flows to be compared to the initial investment. A positive NPV indicates a good investment, while a negative NPV suggests otherwise. Companies typically use their weighted average cost of capital (WACC) as a baseline for the discount rate, adjusting it based on project risk levels. Thus, the selection of an appropriate discount rate can greatly influence the investment decision-making process.
The discount rate is the expected rate of return on an investment, acting as the minimum threshold for determining project viability.
Choosing the right discount rate can significantly affect NPV calculations, influencing whether an investment is deemed worthwhile or not.
Read at London Business News | Londonlovesbusiness.com
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