'Nine Dollars Is Insane' - Dollar Tree Shoppers Weren't Ready For The Price Of This Kitchen Staple - Tasting Table
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'Nine Dollars Is Insane' - Dollar Tree Shoppers Weren't Ready For The Price Of This Kitchen Staple - Tasting Table
"If you regularly shop at Dollar General, Family Dollar, or Dollar Tree, there's a good chance you refer to them as the dollar store. You go there to buy stuff for a dollar. Or you used to. In the last few years, we've all seen prices go up. Dollar stores sell things for $1.25, or $1.75, or even $3. Now Dollar Tree has pushed the envelope for some customers with one seemingly innocuous item - Bounty paper towels."
"These aren't just any old paper towels that Dollar Tree is selling. It's a four-pack of Bounty Essentials Select-a-Size paper towels which, based on paper towel math, is actually four triple rolls, or 12 rolls. While dollar stores have been raising prices for years due to broader economic trends, customers on forums like Reddit feel this increase may be a bridge too far, even though buying expensive paper towels may actually save you money in the long run."
Dollar Tree has been raising prices beyond the traditional $1 mark, introducing $1.25, $1.75, $3, $5 and $7 items and later rolling out higher-priced merchandise. In March 2025 many items previously $1.25 increased to $1.75 and new price points appeared without public announcement. The chain now sells branded products such as a four-pack of Bounty Essentials Select-a-Size paper towels for $9, equivalent to twelve regular rolls. Customers on forums like Reddit reacted negatively to the $9 price. Dollar Tree framed the change as expanding its multi-price assortment in an SEC filing.
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