"Gen Z has hit corporate America in full force, and one of Wall Street's biggest banks took the pulse of some of its own employees in the young cohort. More than 500 of Morgan Stanley's 2025 North American summer intern class weighed in with their hot takes on everything from their favorite water bottle brands to shoe preferences and exercise methods. The results reveal trends among today's young professionals in general, but also give a rare peek into Wall Street intern preferences."
"There are a few shifts to note. Newer brands like sneaker maker Hoka andwomenswear retailer Aritzia have risen in popularity quickly with this group. The survey also confirmed other trends we've been reporting on, like how luxury brands and loud logos are fading out of fashion - almost 40% of interns felt no loyalty to any one handbag brand. And those Stanley cup tumblers? So yesterday."
"Most of the respondents - about 70% - were 21 years old or younger, and, according to the report, represent the "next generation of innovators, disrupters, and decision-makers who will define the future of industry." "Our 2025 summer intern class stands out as one of the most driven, ambitious, and globally attuned cohorts we've seen," the team's report said. Here are some of the items and brands this year's summer interns love."
More than 500 Morgan Stanley 2025 North American summer interns completed a preferences survey covering water bottles, shoes, handbags, and exercise methods. About 70% of respondents were 21 or younger. Newer brands such as Hoka and Aritzia have risen in popularity among this cohort. Nearly 40% of interns reported no loyalty to any handbag brand, while Longchamp (13%) and Coach (15%) were the leading named brands. Luxury brands and loud logos have declined in appeal. The firm's equity research team has tracked these interns' perspectives over seven years to monitor trends.
Read at Business Insider
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