The cost-of-living crisis and changing customer preferences are causing a decline in south Asian wedding celebrations, impacting high street businesses in London and Manchester.
Businesses like Ankush Puri's clothing store are struggling due to high expenses, low profits, and competition from online retailers.
Despite efforts to adapt by going online and shifting focus, many south Asian businesses are finding it difficult to make a good profit in the current market.
#south-asian-high-street #cost-of-living-crisis #retail-challenges #online-shopping #changing-consumer-preferences
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