
"Jeremy Stoppelman, Chief Executive Officer of Yelp, executed a direct sale of 66,200 shares over Feb. 3 to Feb. 5, 2026, for total proceeds of approximately $1.7 million according to the SEC Form 4 filing. Transaction summary Transaction value based on SEC Form 4 weighted average purchase price ($25.36); post-transaction value based on Feb. 5, 2026 market close price ($24.10)."
"This 66,200-share sale is below the recent median sell size of 90,000 shares but aligns with a pattern of more frequent, smaller sales as Mr. Stoppelman's holdings have diminished over the last two years. The sale was executed in conjunction with an option exercise, with all 66,200 shares sold immediately after vesting. After this transaction, direct holdings stand at 964,827 shares, representing a 30.64% reduction in direct ownership since May 2024."
Jeremy Stoppelman sold 66,200 Yelp shares between Feb. 3 and Feb. 5, 2026, generating roughly $1.7 million under an SEC Form 4 filing. The transaction followed an option exercise, with all shares sold immediately after vesting at a Form 4 weighted-average price of $25.36, compared with a Feb. 5 market close near $24.10. The sale size is below the recent median of 90,000 shares and reflects a pattern of more frequent, smaller disposals as holdings have declined. Post-transaction direct holdings total 964,827 shares, and Yelp stock is down about 39.6% over the past year.
Read at The Motley Fool
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