"She began renting vans for late-night and weekend road trips, sometimes driving 16 hours straight to cram in as many pickups and thrift-store stops as possible. Eventually, her loft apartment filled up with chairs, couches, tables, and shelving units, and she had DIY project after DIY project. She said she'd reached the limit of what she could reasonably keep, especially since she didn't want to get rid of any furniture in a way that felt wasteful."
""It was a stupid little thing I was doing because there are so many great finds on Facebook Market, and I wanted a way to document them," she said. "I would send them to my friends and be like, 'Oh my God, I would suck toes for this but it's in Connecticut or Massachusetts.'""
""When I buy a piece of furniture, I really connect to it, and I want to keep it for a long time. That's my intention," she said. "When you find a sofa you really like, that's good quality, you're going to keep it for decades. I really want to live by that.""
Chyelle is a vintage furniture store and café in Bushwick's loft area where customers can sip coffee, work, socialize, and test furniture before buying. The owner, Chyelle Milgrom, built a large online following on Instagram via @fbmarketslut by showcasing Facebook Marketplace finds and now leverages that audience for the brick-and-mortar shop. Milgrom sourced inventory through extensive road trips, sometimes driving long stretches and renting vans to collect pieces. Her loft accumulated chairs, couches, tables, shelving units, and ongoing DIY projects, prompting a storefront solution. The store opened at 199 Cook Street in a 1,700-square-foot space within a commercial building that hosts other vintage shops and makers.
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