"Under the new program, Craveworthy said franchisees will receive support spanning real estate, training, operations, supply chain, culinary, marketing and technology, including "data-backed" site selection, onboarding and store training, plus ongoing operational guidance. The companies said initial franchise growth will focus on "high-density, high-opportunity" areas such as urban neighborhoods, commuter hubs, college towns and lifestyle centers, with emphasis on regions including the Southeast, Mid-Atlantic, Midwest, Mountain West and select West Coast markets."
""We've spent years building Gregorys with intention and care to ensure it stood the test of time before opening the door to franchising," Zamfotis said in an announcement of the franchising rollout shared by Craveworthy. "With the support of an industry leader, we're partnering with passionate operators who share that love for the hustle and grind and want to bring something meaningful to their communities.""
Craveworthy Brands has launched franchising for Gregorys Coffee after becoming the brand's managing partner and making an earlier investment. The franchise program will provide support across real estate, training, operations, supply chain, culinary, marketing and technology, including data-backed site selection, onboarding, store training and ongoing operational guidance. Initial expansion will target high-density, high-opportunity areas such as urban neighborhoods, commuter hubs, college towns and lifestyle centers, emphasizing the Southeast, Mid-Atlantic, Midwest, Mountain West and select West Coast markets. Franchise fees and investment requirements have not been publicly disclosed. Gregorys emphasizes fast-paced service, specialty coffee and fresh-ingredient food.
Read at Daily Coffee News by Roast Magazine
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