"My decision to become a full-time freelance writer happened overnight. I lost my full-time job at a marketing agency. Looking around, the job market seemed bleak. Working for myself was a way to start earning money immediately to pay bills. However, I'd been thinking about a solo business for months. So while the timing wasn't my decision, it was a direction I was headed anyway."
"Pricing is one of the hardest things to figure out when you start your own business. You often don't have a good benchmark to know what you should charge compared to other solopreneurs doing similar work. You can start with your salary if you were working full-time at a company. Break it down into an hourly rate (even if you're charging on a per-project basis)."
A sudden job loss can accelerate the move to full-time freelance work, especially after months of planning. Freelancing alongside a 9-5 creates the infrastructure needed to turn a side hustle into a business. Day 1 requirements differ greatly from needs after years of operating. Pricing must be set before client conversations, choosing between hourly, project, or retainer models and benchmarking against a previous salary while accounting for taxes and business expenses. Present pricing professionally with proposal tools or simple options like Canva, and require clients to sign contracts to formalize agreements.
Read at Fast Company
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