Airbus initially struggled to gain traction within a market dominated by Boeing; however, strategic moves including the free leasing of A300s helped it secure a foothold in the US.
The introduction of the A320 revolutionized aviation with its fly-by-wire technology, while the troubles of the Boeing 737 Max significantly contributed to Airbus's increasing dominance in the commercial aircraft sector.
Airbus has surpassed Boeing in both market cap and orders, reflecting a significant shift in the competitive landscape of the aviation industry, with more than 2,300 orders in 2023.
Boeing's market struggles were highlighted by a 38% drop in share price this year, notably following a downgrade by Wells Fargo, which prompted a sell-off.
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