"When Larry Namer was growing up in Coney Island in the 1960s, his goal was to become a public-school teacher or work in city government. "That was the mind set then," said Namer, a graduate of Mark Twain JHS in Coney Island, Lincoln High School, and later attending Kingsborough Community College and Brooklyn College. While his mother worked for the city, his father drove a truck delivering Pepsi Cola to homes in neighborhoods like nearby Bensonhurst, and Namer would sometimes accompany him. "So, you know my parents, their whole thing was their children should get jobs in city government and retire at 65 and have a pension," he said"
"Instead, after college Namer took a job as a splicer in the nascent cable television industry. He quickly rose through the ranks to become a top manager at Manhattan Cable, the precursor of Time Warner Cable. Recognizing the potential of cable TV and the need for new engaging content, Namer co-founded E! Entertainment Television, where he helped build the careers of Howard Stern, Ryan Seacrest, Greg Kinnear, and the Kardashians."
"Namer has now written a book, " Off Script ", about his lifetime of adventures from Brooklyn to Beijing. He details how he revolutionized the American entertainment industry and more recently, pioneered innovative programming in Russian and China. A self-taught chef, Namer mixes in his lifetime passion for food, offering favorite recipes. So why this book now? "P eople have been bugging me to write a book for God knows how long, and I kept saying I'm not ready to write the last chapter," he said."
Larry Namer grew up in Coney Island with parents who valued secure city jobs and pensions. He began his career as a splicer in the early cable television industry and advanced to a top management role at Manhattan Cable. He co-founded E! Entertainment Television and helped launch major media personalities and pop-culture franchises. He later developed innovative television programming in Russia and China. He cultivated a parallel identity as a self-taught chef and incorporated recipes into his memoir Off Script. He learned to cook at age 12 while both parents worked, finding cooking therapeutic and formative.
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