SMURFS Summer celebrated the Brooklyn Children's Museum's 125th anniversary, featuring characters like Smurfette and Papa Smurf, alongside a $10,000 donation from Paramount Pictures. The event took place on July 13, shortly before the release of the 'Smurfs' film starring Rihanna. The museum president emphasized the role of play in children's education, while a Paramount executive highlighted the Smurfs' spirit of creativity and respect, reinforcing the event's purpose as a means to support learning through fun experiences at the museum.
SMURFS Summer was a big blue hit! Everyone loved spending some time with their favorite characters. We're grateful for Paramount Pictures' generous support.
Eternally young, the Smurfs continue to embark on new adventures and had a great time at Brooklyn Children's Museum, the perfect place to explore fun.
The Smurf spirit of constant creativity, tolerance, faith in the future, and respect for others can be found throughout BCM. We were proud to bring SMURFS Summer to this Crown Heights institution.
Play is how children learn best, and partnerships like this help us spark their curiosity and development.
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