The article explores the trend of 'fridgescaping,' where home organizers and influencers create visually stunning fridge displays reminiscent of enchanted gardens or rustic gatherings. This trend surged during COVID-19 amidst home-organization mania and societal turbulence, serving as a means for individuals to exert control and find comfort in their spaces. Influencers like RosemaryFairy and House of Bishop stylize their fridges to resemble decorative art installations rather than functional food storage, leading to a clash between the aesthetic and practical aspects of fridge organization.
"Fridgescapers are a very niche group of people, and it is 100 percent about control. It is fascinating to me. People feel better when they have control of their spaces."
"Their fridges resemble garden picnics, tea parties, enchanted woods, and the cover of bodice-ripping romance novels."
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