""If we don't stop it, I think this is going to be a part of campaigns and something, I believe, is out of bounds," Senator Barry Finegold stated regarding AI content targeting Healey."
"The ad, which took the form of an old-timey mock newspaper article, depicted Darris-O'Connor in an exaggerated pose, joining hands with New York City Mayor Zohran Mamdani."
"Some candidates are willing to use the technology, even as lawmakers in the state struggle to regulate its use."
"The voice appeared to criticize Healey's own record, raising concerns over whether such ads should be labeled as parodies or deceptive content."
Artificial intelligence is increasingly utilized in political campaigns in Massachusetts, raising concerns about its potential to mislead voters. Recent instances include Republican Marc Lombardo's AI-generated attack ad against Daniel Darris-O'Connor and Brian Shortsleeve's ad featuring a synthesized voice of Governor Maura Healey. Lawmakers express urgency in regulating AI in political ads to prevent it from becoming a standard practice, with Senator Barry Finegold emphasizing the need for action to maintain campaign integrity.
#ai-in-politics #political-advertising #massachusetts-legislation #voter-misinformation #campaign-integrity
Read at Boston.com
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