How Tech Firms Made a Crypto-Boosting Book an NYT Best Seller by Gaming the System
Briefly

The New York Times Best Sellers list is not just a list of books that sell the most copies in a given week. Other factors, which are unknown, play a role in determining a book's placement on the list.
Just as search results can be gamed by reverse-engineering their algorithms, there are, as many writers have long known, ways to secure a spot on the list besides being popular with the general public.
Author Chrix Dixon's book, Read Write Own: Building the Next Era of the Internet, made it to the Best Sellers list due to bulk purchases. The book's entry on the list was marked with a dagger symbol, indicating that bulk orders were included in the count.
That dagger icon indicates, as the Times helpfully explains, that bulk purchases were included in the count that put the book on the list.
Read at www.vice.com
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