The Vélo d'Or awards will honor bike riders' social commitment with a new prize named after Gino Mäder, recognizing his humanitarian efforts.
Mäder, who tragically died at 26 during the 2023 Tour de Suisse, was committed to causes like Just Diggit, demonstrating a passion for humanitarian activism.
The Vélo d'Or committee stated the new award "is in homage to Gino Mäder, whose career was notable for its sporting achievements and dedication to social causes."
Finalists for the 2024 Vélo d'Or include Tadej Pogačar and Remco Evenepoel in men's category, highlighting competitive athletes alongside Mäder’s legacy.
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