Former professional cyclist David Millar has moved from the shuttered clothing brand CHPT3 to join Factor Bikes as a business director. His previous company closed due to financial difficulties, leading to a significant personal toll. Millar reflected on this transition, revealing that Factor's CEO Rob Gitelis offered him support during a challenging period. Millar's connection with Factor started in 2016, and this new role represents a fresh chapter after the end of CHPT3 and the loss of Tour de France broadcasting rights for ITV.
"It disappeared because it became about the P and L - mostly L... It sucked me dry. I'd invested so much, personally and financially."
"But to be honest I think it was almost a relief when I decided to pull the plug... they were understanding my mental health."
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