The evolving landscape of sports streaming presents both opportunities and challenges for cycling fans, particularly in the US. As traditional television viewing declines, fans find it easier to access events via streaming but face hurdles due to scattered broadcasting rights. Currently, major US outlets include FloBikes, Max, and Peacock, each covering different races. The combination of costs from various subscriptions can be steep, pushing fans to either commit to high expenses or navigate monthly plans for specific events. This new model reshapes how enthusiasts engage with the sport.
While streaming has improved access to sporting events, the fragmented rights and subscription costs have complicated the experience for fans in the US.
With different networks holding rights to various races, cycling fans in the US face challenges in accessing live coverage without purchasing multiple subscriptions.
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