Imatra is a pretty simple concept. Ride your bike. Earn virtual coins. Spend those coins to buy real gear for free.
They say, 'The aim of using the app is to develop a good habit, geared towards a healthy lifestyle, by promoting exercise and the outdoors.'
Imatra is a free mobile ride tracking app - for Android or iOS. Download it on your smartphone. Record your ride directly in the app. And it will convert your pedal power into Imatra's '100% green native digital currency'.
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