Campagnolo Super Record WR marks a significant shift for the brand as its first fully wireless groupset, targeting the 'sport luxury' segment with a hefty price tag.
With a price of £4,499.00, Campagnolo's Super Record WR groupset stands out not only for its technology but also for its positioning as a premier offering in cycling.
The recent launch of the Super Record S groupset variant shows Campagnolo's commitment to expanding its range, providing cyclists with more options for performance and aesthetics.
The absence of Campagnolo equipment in top-tier WorldTour bikes this year indicates a strategic re-positioning of the brand towards 'hyper-expensive' and luxury segments.
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