
"Aurelien Picard, owner of Brasserie de l'Imprimerie, stated that they received a notice from Yoko Ono's lawyers demanding they halt the use of the brand name or face penalties ranging from €150 to €1,000 per day."
"The brewery was allowed to sell its remaining 5,000 bottles by July 1st, after which they would have to stop production of the brand. The media attention from the dispute led to a surge in sales."
"Picard remarked, 'It was crazy. I have less than 1,000 left,' highlighting the unexpected success amid the legal troubles."
"Brasserie de l'Imprimerie, located in Bannalec, is part of a growing trend of French craft breweries, selling between 50,000 and 80,000 bottles annually."
A French brewery, Brasserie de l'Imprimerie, was ordered by Yoko Ono to stop using the name 'John Lemon' for its beer. The brewery faced potential penalties and was required to recall its products. Despite the legal challenges, the publicity surrounding the dispute resulted in nearly selling out their remaining stock. The brewery is now seeking a new name for the beer, with suggestions like 'Jaune Lemon' being rejected by Ono's lawyers. The brewery operates in a growing craft beer market in France.
Read at The Local France
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