Tsingtao adds 24-ounce can for Premium Lager
Briefly

Tsingtao has launched a new 24-ounce can of its Premium Lager, designed to satisfy consumer demand for more volume and convenience. This larger format maintains the brand's distinctive look while catering to various occasions like concerts and picnics. CEO Andy Glaser highlighted that this introduction responds to evolving lifestyles and preferences, ensuring that consumers can enjoy Tsingtao Premium Lager in easy-to-carry packaging. The lager itself is created using a prolonged fermentation process, delivering a crisp beer with a malty aroma, fitting perfectly into Tsingtao's product line.
Tsingtao's introduction of a new 24-ounce can reflects their commitment to evolving consumer preferences, providing convenience for gatherings and outdoor activities.
CEO Andy Glaser emphasized that the new can is a response to the demand for convenience, perfect for barbecues or unwinding after a busy day.
Read at Bevindustry
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