Orbea, founded in 1840, and Team Lotto, celebrating its 40th anniversary, represent significant pillars in professional cycling. The partnership merges their shared rich histories. Team Lotto riders utilize Orbea's Orca road bikes for races, with ongoing collaboration enhancing performance. This year marks the team's anniversary at the Tour of Flanders, where riders will showcase special jerseys and custom-painted bikes from Orbea's MyO programme, reflecting 40 years of team designs. Additionally, the MyO programme allows consumers to personalize various bike models, offering extensive customization capabilities for a unique riding experience.
The current partnership between Lotto and Orbea celebrates rich histories, with Team Lotto's 40th anniversary and innovative custom bike designs from Orbea enhancing their legacy.
Team Lotto, celebrating its 40th anniversary, showcases a deep connection with Orbea, as riders benefit from cutting-edge bikes and custom designs commemorating generations of cycling.
Orbea's MyO custom programme allows bike enthusiasts to create personalized bikes, standing out for its extensive custom choices, blending modern technology with the brand's cycling heritage.
At this year's Tour of Flanders, Team Lotto riders don special 40th-anniversary jerseys combined with unique, custom-painted bikes by Orbea, embodying decades of legacy.
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