In a recent bonus episode of the Brewbound Podcast, NB2A executive director Kevin Asato discusses the ongoing challenges faced by Black brewers amidst fluctuating support for diversity, equity, and inclusion initiatives, particularly during the Trump administration. Despite political rhetoric, Asato emphasizes unwavering support for Black-owned breweries. He highlights NB2A's efforts, such as equipment donations, to strengthen these breweries. Additionally, Yonder Cider's founder Caitlin Braam shares insights on expanding her consumer base through inclusive events and collaborations, underscoring the importance of reaching diverse audiences in the craft beverage market.
The beautiful thing is, I was Black yesterday. I'm Black today. And god willing I wake up tomorrow, I'll be Black tomorrow. The point being, just because there isn't a tagline like DEI available, doesn't mean our challenges and our need for diversity and our need to help our Black brewers in this space has gone away.
Nothing has changed. Not a single thing has changed for our space here. Asato shares how the NB2A is supporting its 86 Black-owned brewery members and its nearly 400 overall members.
It's all about not being exclusive and making spaces and places for various audiences, not just one. There isn't just one audience for your brand.
She explains how experimenting with events at her taprooms has broadened her hard cider brand's consumer base and partnered with craft beer brand Bale Breaker.
Collection
[
|
...
]