Goose Island Beer Company introduces a new 10-ounce bottle format for its iconic Bourbon County Brand Original Stout, a pioneer in the bourbon barrel-aged stout movement. Launching on Black Friday, this change aims to cater to today's drinking culture, providing a smaller, more approachable option for consumers. While the beer's rich, bold flavor remains unchanged, the new size encourages varied consumption experiencesâfrom casual tastings to pairings with food. This adaptation reflects Goose Island's commitment to innovation while honoring the stout's esteemed legacy in craft beer.
However, the new 10-ounce format allows for greater flexibility, making it easier to enjoy and share, particularly appealing to those looking to taste various beers in one session.
The Bourbon County Brand Original Stout has been a key player in the craft beer movement since its inception in 1992, being the first to age in bourbon barrels.
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